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Photographer Yve Assad brings Rhythms of India to the Gallery at The Art Institute of Charleston



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The Art Institute of Charleston


Charleston photographer Yve Assad will share her show “Rhythms of India” in the Gallery at The Art Institute of Charleston. The show runs from February 8 through March 10, 2010, with an Opening Reception on Thursday, February 11, from 6:00-8:00 p.m. at 24 North Market.

Assad who visited India in April 2009, had no idea what to expect, nor was she prepared for the experience in store. India’s vibrancy and relatively untouched culture called the young female photographer who says, “My goal was simple, to discover one of the world's largest populations, and gain a better understanding of the fabric that binds the people of India to their daily lifestyles, religions, and land in a place that fully contrasts my own.”

While crisscrossing the subcontinent by all manner of transportation including trains,
rickshaws and death defying cab rides, the artist passed through Kolkata, Varanasi, and
Delhi and went into the Himalayas in search of the intertwining threads that create the
colorful tapestry of Indian life. Soon after arriving, Assad’s travel apprehensions were
quickly quieted by kindness and generosity in all forms. “My curiosity began to take over and I found it nearly impossible to put my camera down. I did not allow my lens to
discriminate. I wanted to capture it all; the old, the new, the disheveled and the beautiful,” says Assad.

Assad captures moments in work, sleep, prayer, marriage, death and a great deal in
between. According to Assad, “Life in India appears to have a subconscious rhythm, like a song written by its ancestors centuries ago, playing over and over again each day. Nothing stops the rhythm, not even death; it flows through all aspects of society.” Though Western culture is present, it has been woven into the fabric of daily life, swaying to the rhythms of India. “The photographs I returned with were just a few notes from a long, beautiful song.”

The Art Institute of Charleston, a branch of The Art Institute of Atlanta, is one of 45 Art Institutes throughout North America, and is centrally located in downtown Charleston with the main campus at 24 North Market Street, and a satellite campus at Fountain Walk on Charleston’s harbor front at 360 Concord Street. The college offers degree programs in Culinary Arts; Wine, Spirits & Beverage Management; Graphic Design; Interior Design; Web Design & Interactive Media; Photographic Imaging; Fashion & Retail Management and Digital Filmmaking & Video Production. For more information visit www.artinstitutes.edu/charleston.